Buyer Choice is Growing as Property Stock Increases

The UK property market is always evolving, and the latest property news highlights a significant shift: buyers now have more choice than at any point in recent years. According to recent reports, the number of homes for sale is up by 10% compared with the same time last year. Here at Manning Stainton, we’re seeing the same trend, with property stock at its highest level for many years.

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For buyers, this increase in stock is a welcome development. More homes on the market mean more opportunities to find the right property, whether you’re a first-time buyer, moving up the ladder, or downsizing. For sellers, however, it brings new challenges. With more competition, achieving the best result means being sharper with pricing and working closely with the right estate agent.

A More Balanced Market

It may be too soon to say the market has shifted fully in favour of buyers, but we are certainly moving towards a more balanced position between buyers and sellers. Rightmove’s latest property news describes today’s landscape as a “two-speed market”, and that’s exactly what we’re seeing play out locally.

Speed one: sensibly priced properties. Homes that are competitively priced, presented well, and supported by a proactive agent continue to sell relatively quickly. There are still plenty of motivated buyers who are ready and able to move.

Speed two: overpriced properties. On the other hand, sellers who set their asking price too high often see their property linger on the market. This can lead to reduced interest, longer selling times, and, in many cases, price reductions. Once a home has been on the market for a while, it loses that sense of freshness, which can make it harder to achieve the best price.

Rightmove’s latest figures reveal that just over a third of all properties currently for sale have had their asking price reduced. That’s the highest level we’ve seen since 2023 in the aftermath of the mini-budget, and before that, back in 2008 during the post-credit crunch market. Both moments were periods of instability, and today’s numbers underline how important realistic pricing has become once again.

What This Means for Buyers

For buyers, the increase in property stock is good news. With more homes to choose from, you have greater flexibility and bargaining power. If one property doesn’t feel quite right, you’re more likely to find another that ticks the boxes.

This choice also means buyers are less pressured into making rushed decisions. Instead, you can compare options, negotiate confidently, and work with agents to secure the right property at the right price.

What This Means for Sellers

For sellers, the market is more competitive. With more homes available, your property needs to stand out from the crowd. Pricing remains the single most important factor. Overpricing can result in fewer viewings and may force a reduction later on, which can impact the final outcome.

Presentation is equally key. Buyers are quick to spot the difference between a well-presented home and one that looks neglected. Professional marketing, high-quality photography, and an experienced estate agent who knows how to position your home effectively will all help you attract the right buyers and achieve the best result.

Key Takeaway

The latest property news shows that the market is becoming more balanced. Buyers benefit from more choice and greater negotiation power, while sellers need to be sharper in strategy and ensure their homes are priced realistically.

At Manning Stainton, we believe success in this market comes down to preparation and partnership. For buyers, that means working with experienced agents who can guide you towards the right property. For sellers, it means choosing an agent who understands the local market, presents your property in the best possible light, and helps you secure the right outcome.

With property stock on the rise and the market moving at two distinct speeds, both buyers and sellers have opportunities – as long as they make the right moves.

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